For Bernhard, vintage watches are synonymous with quality, value, and durability. He has made a name for himself among watch enthusiasts with his blog 100percentrolex. He was also the co-organiser of the Passion meetings, which brought together a small, dedicated group of Rolex passionados. Being an entrepreneur with his own design agency, in 2012 Bernhard felt it was time to bring all these initiatives together in one concept: Bulang & Sons.
